Digital Marketer. Website Consultant. Content Creator. Entrepreneur.
The businesses and projects capturing my attention & energy.
Founder
My entrepreneur itch officially began in 2001 and I scratched it by founding ProtoFuse.
I started humbly, designing a website for anyone with $300 in their pocket. As I refined my UX and digital marketing skills and gained business acumen, a profitable business enabled me to leave my 9-5 corporate design position on January 1, 2005 and focus on ProtoFuse full-time.
Over the next 15 years, my team designed websites and digital marketing strategies for a variety of companies like Stanford University, Dixon Ticonderoga (remember the #2 pencil?), Carefree Communities (acquired in 2016 for $1.68B), and numerous B2B companies.
Today, it's the hub to all my professional website consulting.
Partner, CMO
This multi collagen powder supplement start-up approached me in 2019 to lead all digital marketing for both B2C and B2B markets.
I helped increase revenue by 2,000% in just 3 years.
Over 90% of new customer acquisition comes from Google organic search through a content strategy (sub-branded "Collagen College") that I spearheaded, maintain, and grow.
Content-based Website
My first content-based website I founded in 2022 that allows me to write and share about things true to my heart (being a Dad!)
I monetize mainly through Amazon's Associates Program, other affiliate marketing programs, and Google AdSense. I haven't quite decided if the website is a long-term passion play to retain and grow, or simply sell in 3-5 years when it's ready.
If you're a high-performing Dad and health is one of your top priorities — you'll find these dad hacks useful!
Partner
Founded by one of my good high school buddies in Wisconsin.
I've partnered with him to help him with digital marketing, including website, organic search strategy, and social.
Being positioned as "The most versatile mustard in the world", Scout™ is a tasty sweet mustard that pairs with nearly everything including pretzels, sandwiches, and charcuterie boards!